Kamis, 08 November 2012

Indonesia Tourism Highlight

Tourist arrivals into Indonesia for 2011 totalled 7, 649, 731, up by 9.24% y-o-y. The full-year figure is very much in line with BMI's estimate or 7.61 mn. In 2011, Singapore remained the main source market for tourists, providing 1, 248, 607 arrivals over the year, an increase of 10.6% y-o-y. Other key markets were Malaysia (1, 037, 310; up 13.2%), Australia (up by 21.3% 886,495 tourists; y-o-y), China (up 12.3%), Japan (504,749; 415,088; up 2.2%) and South Korea (302,184; up 7.2%).

The government remains committed to supporting the tourism industry, with Mari Elka Pangestu, Minister of Tourism appointed in October 2011, reaffirming the target of international tourist arrivals 8mn for 2012 at a tourism conference in Jakarta. BMI shares the Government's optimism, though after two years of very strong growth in 2010 and 2011, our core forecast is for Indonesia to consolidate recent gains with a slightly more measured rate of tourist arrival growth, to reach 7.9 mn tourists by the end of 2012 and just about 9mn tourists by the end of our newly extended forecast period in 2016.

Encouragingly for the sector, the government is taking steps to diversify away from traditional source markets in Europe, which are suffering economic difficulties. The Ministry of Tourism is reportedly looking to refocus its marketing efforts to Australia, the Association of Southeast Asian Nations (ASEAN) region, China, India, Russia and the Middle East. Arrivals from Russia were up by 21.7% in 2011, while arrivals from India at 68,878, were up by 15.8% to 168,122. BMI expects arrivals from China, India and Russia to grow strongly over the decade as disposable income levels rise.

Against this back drop or strong growth in tourism arrivals and revenue, BMI remains optimistic about the outlook for Indonesian tourism over the coming years. The main risks to our current forecasts would be a resurgence of bird flu – with the country having reported five new fatal cases of the H5N1 disease since the start of 2012 – or a recurrence in terrorist activity aimed at tourists. Indonesian anti-terrorist police shot dead five men in Bali in March 2012 who were suspected of planning robberies to fund terrorist attacks on the popular tourist island, the police said.